The eBay Wear ‘Em Out Store

A pop-up shop that gave sneakerheads an important choice: Pay full resale price and keep the sneakers in “deadstock” aka re-sellable condition, or lace ‘em up on the spot and wear ‘em out of the store for a major discount.

Awards 🏆

2023 Cannes Lion - Bronze eBay “Wear ‘Em Out Store”
2023 Clio - 1x Gold, 1x Silver, 1x Shortlist - eBay "Wear ‘Em Out Store"
2023 One Show - 1x Merit, 3x Shortlist - eBay "Wear ‘Em Out Store"
2023 ADC Awards - Merit- eBay "Wear ‘Em Out Store"
2023 Andy Awards - Shortlist - eBay "Wear ‘Em Out Store"

Check out the case study 👇

People lined up around the block, and some even camped out over night.

Peep the shoutout from Cardi B 😌